If you’re like most people, when you think about off-roading, it’s impossible not to associate it with Jeep Wranglers, even if you happen to own something else.
Jeeps have become synonymous with the term due to their dominance on the trail and how popular they are among off-road enthusiasts.
Ever wonder why Wranglers are so popular among off-roading fans?
Here’s a brief history of how the Jeep Wrangler came to dominate the off-road market!
Jeep 4x4s - Early Designs With Purpose
The first Jeep in existence was the Willys Jeep that was built for the military.
They were designed to be a highly-functional vehicle that was easy to drive, yet could be relied on for traveling uneven terrain, over hills, and through water.
Though the Willys was built out of necessity in the early days of military usage, it brought about the development of a whole slew of 4WD Jeeps and other vehicles that have eventually led to today’s off-road recreational vehicles.
Among them all, the Wrangler continues to be the favorite.
Jeep Wrangler - An Affordable Option for the Public
Jeeps have always been exceptionally durable vehicles, able to withstand extreme driving conditions, and capable of lasting a long time with appropriate care.
Though the models and details have changed over time, they’ve always been popular from the moment Jeep began selling civilian vehicles mainly because of their price.
Hummer was the other noteworthy brand of the time and now as it still is today, they’re pretty expensive.
Jeeps were an affordable option for those looking for a fun vehicle.
Wranglers became the darling of all the Jeeps because they were the most affordable and versatile of the bunch and built on the basis of most of Jeep’s earlier products.
Catering to the Crowd with Specialty Equipment
With the popularity of the Jeep Wrangler growing by the year, the company began providing more to the Wrangler’s adoring public by offering a variety of equipment packages to satisfy a wider audience of car buyers.
Jeep also began labeling some of their Wranglers with specific equipment options as “Trail Rated.”
A Trail Rated Jeep Wrangler is a design and equipment package that’s met specific requirements to be a capable off-road vehicle, designated by its ability to make it through the entire Rubicon Trail in the Sierra Nevada mountains.
Trail Rated Jeeps wear that badge of honor as a testament to Jeep’s devotion to producing Wranglers that are simple, capable, and fun to drive off-road.
A Huge Aftermarket Parts Market
One more thing that has made the Jeep Wrangler a favorite in the off-roading community is the sheer number of aftermarket parts available for them.
Since they are fairly simple vehicles and easy to work on, they’re also easy to modify with bigger and better parts that improve their off-road capabilities even more.
Wranglers are easy to design and produce useful parts, there are many parts out there that are more affordable than many others, so upgrading with aftermarket parts isn't as costly as with other off-road trucks.
Jeep Wranglers - Off-Road Vehicle for All
Given its humble origin and strong versatile design, it’s no wonder why the Jeep Wrangler has become America’s favorite for off-roading.
The Wrangler continues to remain a popular choice in the 4WD market, especially since it’s so easy to modify and turn it into exactly what you need your Wrangler to be.
Whether you trail ride only on weekends and still need a daily driver or are looking for a dedicated off-road machine to build up, the Jeep Wrangler is all that and much more!